#MeToo : Tata Sons Ends Contract With Suhel Seth After Being Called Out

Brand Consultant Suhel Seth’s who has been called out in the #MeToo movement by six women on Twitter -filmmaker and entrepreneur Natashja Rathore, journalist Mandakini Gahlot, writer Ishita Yadav, model Diandra Soares, writer Ira Trivedi and an anonymous narrative, will no longer be working with the Tata group.

Seth’s contract with the Tatas ends on 30 November but sources said to NDTV that the company decided to prematurely end the contract with Suhel Seth’s firm Counselage with a month’s notice. The company had, however stopped working with Counselage since the allegations came up.

Seth  played a key role in rebuilding the Tata brand after crisis hit one of the most trusted corporate brands in India in the wake of abrupt sacking of then Tata Sons chairman Cyrus Mistry in 2016.

Filmmaker and entrepreneur Natashja Rathore took to Twitter on 10 October, 2018 to share screenshots of a message she reportedly sent Seth; in the message she details unwelcome sexual advances allegedly made by Seth towards her.



Writer Ishita Yadav also put out tweets of her experience of Seth messaging her back in 2009.


Journalist Mandakini Gahlot told about an incident in August 2011 at a conference in Goa when Seth forced a kiss on her mouth.

Model Diandra Soares also spoke out against Suhel Seth as well, in a #MeToo story shared to her Facebook page on Wednesday, 17 October 2018.

A fifth woman, Jasmine Divekar, has also accused Seth of groping her at a get-together in Mumbai, in January 2017.

Seth has yet haven’t given any statement.